Industry Experts Discuss Top Aesthetic Trends in Early 2024

We asked some of our favorite industry experts to identify some of the latest trends they see in medical aesthetics so far in 2024. Check out these new innovations in sun protection, body contouring and more.
We asked some of our favorite industry experts to identify some of the latest trends they see in medical aesthetics so far in 2024. Check out these new innovations in sun protection, body contouring and more.
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We asked some of our favorite industry experts to identify some of the latest trends they see in medical aesthetics. Check out these new innovations in sun protection, body contouring and more.

Sun Protection Trends

“In the past few years, the skin care industry has witnessed an intriguing evolution in sun care. New products and innovations have blurred the lines between skin care and sun care, catering to both skin protection and complexion enhancement. Overall, we’re seeing people simplifying their routines to a small, but more powerful, list of products. From tinted sunscreens, which improves defense against harmful UV rays while offering color correction, to serums infused with SPF that combine hydration and anti-aging benefits. We’re also seeing this trend across skin care services; with consumers not only seeking holistic services, but ones that target and treat multiple issues at once. The latest trends in sun protection and across the skin care industry are simplified routines, multi-tasking products and treatments that fit easily into daily life.” - Arleen Lamba, M.D., founder of GLO30

“With the wealth of information on social media and the internet, consumers are learning at an earlier age what the sun does to our skin and the importance of sun protection. They’re being educated through the content that they are consuming, and are realizing that sunscreen is non-negotiable no matter your age or skin type – in fact, it is one thing you can do to protect your skin from aging. SkinMedica’s Essential Defense Mineral Shield Broad Spectrum SPF 35 Sunscreen is a great product on the market for sun care right now.” - Mona Gohara, M.D., dermatologist in Hamden, Connecticut

Natural Aesthetics Trend

"Trends come and go. It's critical to remember that plastic surgery is permanent. Hence, I never operate based on trends. I operate based on natural aesthetic ideals. History has shown that plastic surgery trends always fade and deviate back towards this natural aesthetic. Good plastic surgery should be indiscernible — where no one can tell you have had anything done. I'm glad to see a shift away from the most recent trends of the last five years (i.e. big lips, large butts, big breast implants, over-filled faces, etc.) I have found that in the last two years, more patients are requesting smaller breast implants and are reducing the amount of facial fillers they request." - Daniel Y. Maman, M.D., FACS, plastic surgeon at Maman Plastic Surgery

Regenerative Aesthetics Trend

“The future of Aesthetics is regenerative medicine, and this includes new advances in skin care products. DefenAge’s new body cream reprograms your dormant cells to create new skin cells from head to toe.” - Shino Bay Aguilera, M.D., dermatologist in Fort Lauderdale, Florida

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