Must-Watch Webinars

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Dr. Thomas Trey Sands

How a Surgical Practice Can Survive, Thrive and Grow by Offering RF Microneedling

Wednesday, June 3, 2020, 11:00am PST/2:00pm EST

Radiofrequency (RF)-based microneedling is often positioned for addressing facial skin concerns, but can just as effectively address off-the-face concerns, such as stretch marks, scars and crepey skin. In this webinar, Thomas Trey Sands, MD, a cosmetic and reconstructive plastic surgeon will share his experiences combining RF microneedling with surgical procedures, and how these treatments improve his outcomes. In addition, Dr. Sands will discuss how his practice is addressing the challenging times we’re currently facing and how lower cost, nonsurgical options, like RF microneedling, can help surgical practices survive and thrive during recovery and transitional stages by providing an additional revenue stream and an opportunity to expand their patient base through treatments that appeal to all adults, of any skin type, and can be performed on the face and body all year-round.


Presented by:

Thomas Trey Sands, MD, a board certified plastic surgeon. Dr. Sands received his medical degree at Louisiana State University in New Orleans and trained in general surgery at The University of Texas. He completed his Plastics and Reconstructive Surgery training at Tulane University and is in private practice at Colon & Sands Plastic & Reconstructive Surgery in Metairie, LA.

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Dr. Harry Fallick & Amanda Barretta

Making Sense of Sunscreen News

Thursday, May 14th 11:00am PT/2:00pm ET

For decades, we’ve been giving patients the simple yet important advice to wear a sunscreen when they’re out in the sun. Recent reporting of studies by the Food & Drug Administration has raised potential safety concerns about some sunscreens yet emphasized the importance of using sunscreen to help protect your skin from UV rays. Are your patients confused? Join us for an update on the status of sunscreen regulations, the differences between sunscreens, and the easy ways to talk to your patients about sun protection.


Presented by:

Dr. Harry Fallick, plastic surgeon and founder and CEO of Fallene Ltd., the maker of TIZO. As a practicing plastic surgeon in the 1980s and 1990s, Dr Fallick witnessed the aftermath of skin cancers in the course of his reconstructive work and recognized the vital importance of safe sun protection for skin photosensitized by drugs or disease, or compromised temporarily by procedures such as laser resurfacing.  He joined forces with a pharmaceutical chemist to found Fallene Ltd. in 1989.  The science of sunscreens is evolving rapidly, and Dr. Fallick has stayed on the forefront.

Amanda Barretta, licensed esthetician, trainer and educator with TIZO. Amanda has a true passion for all things skin care and loves to help other people feel confident in their own skin. In her own practice, Amanda specialized in chemical peels and teenage acne control. After discovering TIZO in January 2018, she joined the brand as an educator and trainer. Her goal is to simplify the communication of complex ideas for patients and skincare specialists.

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Terri Wojak

Phototherapy and The Unique OmniLux Contour FACE

Monday, Apr 20, 2020, 11:00am PST/2:00pm EST

It is well-known that LEDs or Light Emitting Diodes have great benefit to the skin. The popularity of LED use in spas, medspas, and medical practices continues to grow and for good reason. LEDs have several benefits to the skin including cellular regeneration through the production of ATP, increased blood flow and tissue oxygenation, and collagen and elastin stimulation. The Omnilux Contour™ FACE is a new flexible, affordable, portable home use mask that uses light emitting diodes (LED) to bathe the skin in red 633nm and near infrared (NIR) 830nm light, two clinically proven wavelengths for skin rejuvenation. Omnilux Contour™ FACE is based on the same technology as the medical gold-standard Omnilux Medical™ device - and is FDA Cleared for the treatment of fine lines and wrinkles, allowing clinical claims to be made on the device. Learn more about phototherapy and the unique Omnilux Contour™FACE in this informational webinar.


Presented by:

Terri Wojak is a highly sought-after professional with over 20 years of experience in the aesthetic industry. Terri is the Education Director of GlycoAla and runs her own education company, Aesthetics Exposed Education. She is a respected authority on skin care in a medical setting, education, and business development on multiple levels. Wojak has built 50 individual courses based on skin care in a medical setting. More than 100 articles by Wojak have appeared in a multitude of industry magazines and she has published two books, “Aesthetics Exposed: Mastering Skin Care in a Medical Setting & Beyond” in May 2014 and “Mastering Medical Esthetics” debuted in 2009. Terri has trained over 5000 estheticians and medical professionals on the importance of incorporating skin care into cosmetic medicine, ultimately helping patients and medical providers alike.

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Dr. Zoe Draelos

Through the Eyes of a Physician with Dr. Zoe Draelos: Biomolecules in Skincare

Thu, Apr 9, 2020 3:00 PM - 4:00 PM PDT

Dr. Zoe Draelos presents scientific data from clinical testing, including both 60 and 120-day split face, randomized, blinded studies for SoME™ Skincare. Until now, there has never been an autologous topical PRP skincare product backed by dermatologists with proven results.

SoME™ Skincare is a rejuvenating topical anti-aging skincare product that uses a proprietary blend of ingredients combined by your physician with your own Platelet Rich Plasma (PRP) to give you a truly personalized cosmetic experience. SoME™ Skincare reduces the appearance of fine lines and wrinkles, enhances skin tone and texture, discoloration, puffiness, and darkness around the eyes. SoME™+ PRP uses the body’s own regenerative properties to stimulate natural collagen and elastin for visibly renewed firmness and luminosity. The first to market, patented, proprietary PRP personalized skincare product.


Presented by:

Zoe Diana Draelos, MD, is a research and clinical board-certified dermatologist and a Fellow of the American Academy of Dermatology. She is in solo private practice in High Point, North Carolina, and a Consulting Professor of Dermatology at Duke University. In 1988, she founded Dermatology Consulting Services, PLLC, to initiate and perform research in aging skin, acne, rosacea, psoriasis, atopic dermatitis, actinic keratoses, eczema, and aesthetic procedures in the cosmetic, OTC drug, and pharmaceutical arenas.

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Michael Somenek

Redefining Muscle Sculpting with truSculpt flex

Tuesday, March 17, 2020 2:00pm PT/5:00pm ET

Body sculpting is the largest growing segment in aesthetic device procedures. Michael Somenek, MD, a pioneer in muscle-sculpting technology, shares his expertise with the new truSculpt flex muscle-sculpting device, including how the technology works and how it attracts new patients into the practice.


Presented by Michael Somenek, MD. Dr. Somenek is double board certified by the American Board of Facial Plastic and Reconstructive Surgery and the American Board of Otolaryngology and is also a member of the American Academy of Facial Plastic and Reconstructive Surgery. He is the founder of Somenek MD - Advanced Facial Plastic Surgery in Washington, DC. The practice offers cosmetic and reconstructive services.

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Kseniya Kobets

Updates on Acne

Wednesday, March 4, 2020 11:00am PT/2:00pm ET

Join us to learn about new technologies and protocols in acne treatment, and their impact on your practice and patients.


Presented by Kseniya Kobets, MD, board-certified dermatologist at Skin Laser & Surgery Specialists of NY and NJ, a premier dermatology practice in the Greater New York City Area. Dr. Kobets completed her dermatology residency training at the University of Pittsburgh Medical Center (UPMC), followed by an ASDS-accredited cosmetic surgery fellowship at the UPMC Cosmetic Surgery and Skin Health Center with Dr. Suzan Obagi. Dr. Kobets offers the latest cosmetic procedures and techniques to offer personalized care to cater to each patient's unique, individual needs.

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Zitsticka

Meet Zitsticka: Your Clients' New Ex-Zit Strategy

Wednesday, February 26, 2020 11:00am PT/2:00pm ET

Learn about the ZitSticka’s KILLA patch, one of the most innovative new spot treatments in the market that combines cutting edge technology with high-performance ingredients that’ll help your clients curb their zits before they blow up.

ZitSticka is a brand that’s unhealthily obsessed with healthy skin and melting zits. All types of zits, from the deep, upcoming, cystic kind through to blackheads, whiteheads, and recurrent hormonal varieties. ZitSticka’s methods and approaches are backed by science and hinge on technology.

Why should you care? Your clients get zits. Either often, from time to time, or rarely. But they get them. They’re people with faces, and they’re likely frustrated by all the stuff they’ve smeared on zits that hasn’t lived up to its claims.

Attend our webinar on February 26 where we’ll unpack the technology, ingredients and science behind the KILLA patch.

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Roberta Del Campo

Hyperpigmentation & Rejuvenation

Wednesday, February 12 11:00am PT/2:00pm ET

Learn about the latest combination treatment protocols to reduce hyperpigmentation and provide patients with younger-looking skin, and how these new techniques can help grow your patient base.


Presented by Roberta Del Campo, MD, board-certified dermatologist specializing in medical and cosmetic dermatology, and founder and director of Del Campo Dermatology in Miami. Dr. Del Campo completed her dermatology residency at the University of Michigan. She is involved in dermatologic research and various dermatologic organizations, including the American Academy of Dermatology and the American Society of Dermatologic Surgery, where she was selected as one of seven “Future Leaders.” During her "Future Leader" project, she worked with Tina Alster, MD, to develop the first web-based interactive algorithm for the purchase of laser and energy-based devices.

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Candace Noonan

Melanogenesis

Tuesday, January 21 11:00am PT/2:00pm ET

Are your clients struggling with excess pigmentation and sun-damaged skin? Join us to learn about Environ's approach to reducing the appearance of pigmentation through professional in-office treatments and effective home care topicals. This webinar will cover:

  • What causes excess pigmentation
  • The most effective topical ingredients to reduce areas of hyperpigmentation
  • How to combine professional in-office treatments and homecare regimens to improve the appearance of sun-damaged skin

Candace Noonan is a licensed esthetician and master trainer for DermaConcepts, exclusive distributor of Environ Skin Care in the U.S. She holds certificates for internationally recognized programs including Advanced Skin Analysis, Dermal Needling and Oncology Esthetics, and lectures at medical and skincare conferences nationwide.





Sahar Swidan

Introduction to GlycoAla

Tuesday, December 3, 2019 11:00am PT/2:00pm ET

This FREE webinar is an introduction to GlycoAla, a glycosphere-delivered photodynamic gel with hyaluronic acid. Used with low level red light LED illumination, GlycoAla produces impressive aesthetic results but with less discomfort, downtime, side effects and cost often associated with more aggressive techniques. This unique combination of high effectiveness and low risk makes GlycoAla an ideal option to attract patients who desire noninvasive, low risk treatments.


GlycoAla is designed to help:

  • Minimize the appearance of fine lines and wrinkles
  • Reduce visible signs of sun damage
  • Reduce the look of pore size
  • Promote hydration and improve skin tone
  • Support ongoing maintenance for lasting results

Jared Jagdeo, MD, MS, associate professor of dermatology and director of the Center for Photomedicine at SUNY Downstate Medical Center, and founder of the Laser, Aesthetics and Body Institute. Dr. Jagdeo established the Laser, Aesthetics and Body Institute in 2018 to bring state-of-the-art laser technology and comprehensive cosmetic services to dermatology patients at SUNY Downstate. As a leader in the field of lasers and light-based medicine, he is dedicated to providing world-class, compassionate care to his patients and to helping them achieve their skincare and aesthetic goals.

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The Newest Growth Strategies for Medical Spas

Tuesday, November 19, 2019 11:00am PT/2:00pm ET

AmSpa named Radiant Divine Medical Spa the fastest-growing medical spa in the MidWest. Ryan and Xavier are part of why - having increased gross revenues by $96,000 in 3 months and are now on track to earn $3.5M in 2019. Learn how to adapt some of their strategies for your own practice during this presentation.

Presented by Ryan Devault | Radiant Divine Medical Spa | Brecksville, OH
Xavier Di Petta | MedSpa Advertising | Los Angeles, CA


Agenda:

  • Growth 101
  • Adding new services
  • Bringing in new patients
  • Value added services
  • Lifetime value of patients
  • Advertising correctly
  • Q/A

Ryan Devault, along with his wife, Rachel Devault, NP, an expert injector and skin care professional, opened 3 locations across Ohio in seventeen months after opening their first location in 2017. Together, they have built an incredible name within the medical spa community and were named the 'fastest-growing medical spa in the MidWest' by the American Medical Spa Association in 2019. Their strategic business strategies, level of care, expertise, and unique experiences have gained them a very loyal following and a national spotlight.

Xavier Di Petta is an Australian computer programmer, Internet entrepreneur, and a creator of EarthPix and HistoryInPics. Di Petta has been featured in The Times' 'Top 25 Under 20' and 'The 15 Smartest Teens on the Planet'. Di Petta has amassed followings that exceed 100 million across various social networks. Di Petta is currently a Partner at MedSpa Advertising in Beverly Hills, CA, the fastest growing ad agency in North America for medical aesthetic clinics.





Sahar Swidan

Dermatologic Disorders and Genetics

Tuesday, September 17, 2019 11:00am PT/2:00pm ET

This webinar will review a physiological approach to common skin disorders and various genetics involved. We will also discuss key physiological factors such as hormones in skin health and how to use various hormones and nutritional factors to support the best version of YOU.

Sahar Swidan, PharmD, BCPS, ABAAHP, FMNM. Dr. Swidan obtained her Doctor of Pharmacy degree from the University of Michigan before completing a three-year research fellowship in Bio-Pharmaceutics at the University of Michigan. She is president and CEO of Pharmacy Solutions in Ann Arbor, MI, and clinical associate professor of pharmacy at the University of Michigan, College of Pharmacy. Dr. Swidan is currently completing a Master’s program in Cardio-Metabolic and Functional Medicine.

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Carl Thornfeldt

Hydroquinone-Free Alternatives for Hyperpigmentation

Monday, September 9, 2019 11:00am PT/2:00pm ET

With a high prevalence of sensitive skin patients seeking less sensitizing solutions for hyperpigmentation, it is important to provide alternatives to hydroquinone in practice. This webinar will explore the complexity of treating hyperpigmentation, and will look at in-office and topical solutions to address hyperpigmentation in patients with sensitive skin.

Carl Thornfeldt, MD, FAAD, researcher, practicing clinical dermatologist for more than 30 years and founder of Episciences, the manufacturer of the Epionce skincare line.

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Francis X. Acunzo

Turnkey Solutions for the DIY Approach to Developing a Medical Spa

Wednesday, July 10, 2019 11:00 am PT/2:00 pm ET

This webinar is for medical spa owners as well as practice owners and aesthetic professionals who are considering opening a medical spa. Consultant and medical spa owner Francis X. Acunzo will share the tools and resources available through the Aesthetic Business Institute as he walks you through the integral components of developing a medical spa, including:

  • project viability
  • securing financing
  • choosing a location
  • business planning and implementation

Francis X. Acunzo, chairman of the Aesthetic Business Institute Advisory Board and founder of Acara Partners, is credited with the creation of the first medical spa in the U.S. and is a well-known speaker in the medical aesthetic industry. He has launched more than 75 medical spas and worked with hundred of medical spas and aesthetic practices nationwide, helping them increase their revenue and profitability.

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Jeffrey T.S. Hsu

Guide To Integrating Autologous Fat Transfer To Your Practice

Tuesday, June 4 11:00am PT/2:00pm ET

The value of offering a natural alternative to synthetic materials could be endless, but how and where do you begin? Join dermatologist Jeffrey Hsu, MD, FAAD as he shares the BeautiFill opportunity of fat transfer and how to overcome the initial hesitations. Topics to include:

  • The value of autologous fat transfer
  • Historical limitations and hesitations in adoption
  • The difference a one-step fat transfer process can make

This webinar is sponsored by Alma Lasers.

Jeffrey T.S. Hsu, MD, FAAD, is a board certified dermatologist and co-founder of Oak Dermatology serving the greater Chicago area.

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Carl Thornfeldt

Natural Skin Care in a Medical Setting

Monday, March 18, 2019 11:00am PT/2:00pm ET

Consumer interest in natural beauty products continues to grow, and when patients come to your aesthetic practice, they expect to find natural beauty products that have proven clinical efficacy. In this webinar, practice owners and skincare specialists will learn how to identify and incorporate natural skincare products that meet rigorous clinical standards into their private medical practices. Dermatologist Carl Thornfeldt, MD, will discuss his decision to incorporate a natural option and how it can benefit both the clinical and aesthetic sides of a dermatology practice.

Carl Thornfeldt, MD, FAAD, dermatologist, researcher, medical director of CT Derm and founder of Episciences, the manufacturer of the Epionce skincare line.

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Francis X. Acunzo

5 Practice Boosting Trends for 2019

Wednesday, January 9, 2019 11:00 am PT/2:00 pm ET

This webinar is for practice owners and managers. Attendees will learn about the top 5 tips that can boost their practice's growth in the coming year, including how to introduce new technologies, organize your marketing programs, develop educational seminars for patients and community members, and more!

Francis X. Acunzo is the CEO and founder of Acara Partners, a medspa and aesthetic practice consultancy. He is credited with the creation of the first medical spa in the U.S. and is a well-known speaker in the aesthetic medical industry. He has launched more than 75 medspas and worked with hundred of medspas and aesthetic practices nationwide, helping them increase their revenue and profitability.

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Wendy Lewis

Maximize Your Digital Marketing for Real Results

Wednesday, December 5, 2018 11:00 am PT/2:00 pm ET

Please join host Wendy Lewis on behalf of CareCredit for a webinar to discuss ways to grow your practice through digital marketing and the benefits of offering special financing options like CareCredit. Wendy will share insights on the following:

  • How to grow your practice through marketing and social media
  • Ways to attract new patients
  • Tips on keeping your practice top of mind among clientele
  • Ways to keep clientele happy so they return and book additional services
  • Benefits of CareCredit and how it can help grow your practice

Wendy Lewis' career in the world of aesthetic medicine spans over two decades. She founded Wendy Lewis & Co Ltd Global Aesthetics Consultancy in 1997, and her client list includes private individuals, physicians, medspas and surgery centers, as well as an elite roster of pharmaceutical, cosmetics, skin care and medical device companies in the US, Canada and Europe. She is a recognized expert in the field with an excellent reputation among industry leaders as well as physicians across all specialties.

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Carl Thornfeldt

Understanding Adult Acne

Monday, October 8, 2018 11:00 am PT/2:00 pm ET

Acne affects one quarter of 40-year-old women. The pathophysiologic process of acne in adults is complex, but has now been documented to be an inflammatory dysfunction. Moreover, infecting microbes previously thought to be rare are documented to drive the disease. Thus many of the traditional approaches to addressing acne do not induce satisfactory results or improvement in quality of life measurements in this patient group.

In this webinar, dermatologist and researcher Carl Thornfeldt, MD, will walk through the pathophysiologic processes that cause adult acne and discuss new methods, including holistic and natural treatments, to help skincare specialists more completely clear patients.

Presented by:

Carl Thornfeldt, MD, FAAD, dermatologist, researcher and founder of Episciences, the manufacturer of the Epionce skincare line.

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Natalie M. Curcio

Activating Stem Cells To Create Younger Skin

Thursday, August 16, 2018 11:00 AM - 12:00 PM PDT

In this webinar, physicians and skincare specialists will gain a better understanding of how defensins in topical skin care can help activate stem cell markers in the skin to reduce photodamage and improve skin health. Attendees will also learn how to identify patients who will derive the most benefit from these active ingredients and how to incorporate DefenAge and defensins into homecare regimens and in-office procedure protocols.

Presented by:

Natalie M. Curcio, MD, MPH, FAAD, board certified dermatologist and founder of Curcio Dermatology, P.C. in Nashville. Dr. Curcio is a Castle Connolly Top Doctor in Dermatology and 2017 recipient of the Exceptional Women in Medicine in Dermatology Award.

She currently serves on the AAD Congressional Policy Committee, ASDS Membership Work Group and the ASDS Product and Service Development Work Group. Dr. Curcio also serves as a consultant and/or medical advisory board member for several laser companies, cosmeceutical companies and filler companies.

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Dr. Sam Niedbala

Topical Carboxy Therapy

A noninvasive approach to rejuvenating skin tone

Tuesday, July 17, 2018 - 11:00am PT/2:00pm ET

Carboxy therapy has been used in Europe since the 1930s and is experiencing a resurgence in popularity here in the U.S., where it is used to reduce unwanted pigmentation, remove skin tags and tighten skin.

This webinar is for skincare specialists, practice owners and medspa owners. Attendees will learn about the history of—and science behind—carboxy therapy, new developments in the use of carbon dioxide as a delivery system for topical serums, scope of practice issues and key indications, plus a new carboxy therapy-based treatment called CooLifting that noninvasively firms skin.

Dr. Sam Niedbala, PhD, is the founder and CEO of CryoConcepts. Dr. Niedbala has worked in the field of cryotherapy for more than 25 years developing some of the first portable cryo-products used by physicians as well as general consumers. He is a faculty member in the department of chemistry at Lehigh University, where he teaches in the areas of clinical chemistry and regulatory affairs.

Dr. Niedbala is also the former chief science officer and co-founder of OraSure Technologies, a publicly traded diagnostic company that develops, manufactures and markets proprietary immunodiagnostic tests and other medical devices. He has published numerous articles in a variety of areas of technology and clinical science and holds 19 U.S. Patents.

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Nayson Rouhipour

Your Most Common Patient Financing Questions, Answered

May 29, 2018, 11am PT/2pm ET

This webinar is for practice owners, managers and patient coordinators who would like to learn more about patient financing options. Find out what you need to know—and ask—about fees, approvals, funding times and more.

Nayson Rouhipour is the director of business development at LendingUSA, official financing partner of the American Academy of Cosmetic Surgery and the MedResults Network.

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Candace Noonan

Incorporating Effective Pre- And Postprocedure Skin Care To Boost ROI

April 25, 2018, 9:30am PT/12:30pm ET

Presented by Candace Noonan

Join industry expert and Environ educator, Candace Noonan, LE, for a fun and information-packed 60-minute webinar.

Attendees will learn:

  • How to select the best skincare lines to support clinical outcomes and at-home care
  • How to effectively incorporate complementary skincare protocols both pre-and postprocedure to help enhance results
  • The benefits of providing high-quality skincare products and services in your aesthetic practice

This webinar is for practice owners, estheticians and medspa managers who would like to learn more about how topical skincare products can support their in-office procedures and improve patient satisfaction.

Candace Noonan is a Licensed Esthetician and Master Trainer for DermaConcepts, exclusive distributor of Environ Skin Care in the U.S. She holds certificates for internationally recognized programs including Advanced Skin Analysis, Dermal Needling and Oncology Esthetics, and is a proficient public speaker at medical and skincare conferences throughout the U.S. Her belief is to never stop learning in hopes of sharing the knowledge gained by her continued studies. Born in South Africa, and having personal experience battling melasma, she feels her passion for skin care is her biggest asset.

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Candace Noonan

Addressing the Root Cause

Using the Skin's Natural Processes to Reverse and Prevent Signs of Aging and Disease

March 12, 2018, 11:00 am PT/2:00 pm ET

As many as half of all women in the United States complain of sensitive skin, making traditional antiaging topicals, such as retinol or hydroquinone, too challenging to use. Based on more than 10 years of original bench research, teams led by Carl Thornfeldt, MD, FAAD, discovered the underlying drivers of the most common skin concerns, including aging. Their research has helped them identify topical ingredients that effectively address common age-related skin concerns without causing irritation or photosensitivity.

In this webinar, physicians and skincare specialists will hear what Dr. Thornfeldt and his team have learned about skin sensitivity and repair, and learn how to select and recommend topical therapies that offer the same results as prescription products for a variety of skin conditions and diseases including signs of aging, acne, hyperpigmentation, rosacea and dermatitis.

Carl Thornfeldt, MD, FAAD is a board certified dermatologist and founder of Fruitland, Idaho-based CT Derm, a clinical dermatology practice. In addition to practicing for 35 years, Dr. Thornfeldt is a researcher with a special interest in abnormalities of the skin barrier, cutaneous inflammation, drug delivery, herbs and disease therapies. He holds 22 U.S. Patents, has published more than 40 scientific articles, including chapters in eight textbooks, and speaks internationally on dermatology and skin health. He is the founder, CEO and CSO of Episciences, the manufacturer of the Epionce skincare line.

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Colorsciene webinar

Postprocedure Skincare Protocols That Enhance Outcomes and Increase Patient Retention

Presented by Ted Ebel

Tuesday, February 27, 2018, 11:00am PT/2:00pm ET

In a multi-center study of aesthetic patients, an overwhelming majority reported that they were uncomfortable and self-conscious following their cosmetic procedures. While some of these patients simply cancel their social engagements for the day, others may resort to mass retail cosmetics for cover up, damaging their sensitive postprocedure skin. Practitioners can help by implementing simple post-treatment skincare protocols in the treatment room.

In this webinar, physicians, practice managers and skincare specialists will learn:

  • How to incorporate postprocedure skincare protocols that improve patient comfort and appearance, ultimately leading to increased patient satisfaction
  • How skincare services enhance the overall patient experience with your practice
  • How to introduce skincare products as part of a back-bar protocol that supports and improves retail sales

Ted Ebel has 20 years of experience in the health care, wellness and consumer products industries and currently serves as chief business officer at Colorescience, and board member for Menlo Therapeutics and Vitamedica. Prior to joining Colorescience, Ebel was senior vice president of corporate development for SkinMedica.

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Jon Hoffenberg and Ed Syring

Increase Leads and Double Booking Ratios

January 11, 2017, 9:00am PT/12:00pm ET

Presented by Jon Hoffenberg and Ed Syring

Join industry experts Jon Hoffenberg and Ed Syring of YellowTelescope, SEOversite and iScreamSocialMedia as they share their recipe for increasing leads and appointment bookings.

Attendees will learn:

  • Telephone scripting and in-office consultation practices that help increase sales without alientating patients
  • How to optimize your practice website and its content to increase leads
  • The role of social media in practice growth

This webinar is for practice owners, managers and marketers who would like to learn more about how to coordinate their online efforts and in-office protocols to increase bookings.

Jon Hoffenberg and Ed Syring are, respectively, President and Senior Vice President of YellowTelescope, SEOversite and iScreamSocialMedia. Since its founding in 2008, YellowTelescope has helped hundreds of medical aesthetic practices grow through tested, proven methods in sales and marketing. The Miami-based YellowTelescope companies have been recognized as The Greater Miami Chamber of Commerce Entrepreneurs of the Year, South Florida Business Journal Top 40 business leaders Under 40 and top 50 fastest growing businesses, and a Sun-Sentinel Top Workplace.

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Tim Sawyer at Crystal Clear Digital Marketing

Tim Sawyer is a highly regarded motivational speaker, author & practice management consultant within the modern medical/aesthetic industry. He currently is the President & Co-Founder of Crystal Clear Digital Marketing – named "Best Practice Marketing Company of 2016" by THE Aesthetic Industry Awards & "A Top 10 Aesthetic Service Company of 2016" by Aesthetic Everything®. Tim Sawyer's expert consulting has been implemented in hundreds of medical practices across the globe – further educating physicians & staff how to find, serve & keep more patients profitably.

Join Crystal Clear Digital Marketing's Tim Sawyer for this exclusive five-part webinar series! Discover the secrets to success and the pitfalls to avoid to not only enhance your digital marketing ROI but also grow your aesthetic practice!

1) Using Social Media to Grow Your Patient Base | August 15th, 2017
Discover the ins & outs of monetizing social media to enhance practice profitability!

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2) The Secrets Behind Effective SEO | September 12th, 2017
Tips, tricks & pearls for improving your website's organic search engine rankings!

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3) Top Practices in Email Marketing | October 18th, 2017
Learn how to harness one of the most powerful tools in the digital space today!

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4) Building a Profitable Website | November 14th, 2017
Is your website converting unique visitors into loyal paying patients?

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5) Leveraging Your Practice's People, Processes & Tools | December 5th, 2017
Creating a world-class patient experience!

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Amy Forman Taub - DefenAge Webinar

Skin Can Naturally Turn Back the Clock.

Internationally Recognized Dermatologist Amy Forman Taub, MD Discusses New Study on Age-Repair Defensins that Reveals Significant Results in Reversing Skin Aging and Reduction of Pore Size.

Dr. Amy Forman Taub, a dermatologist, known for her work with Photodynamic Therapy, cosmetic dermatology and the principal investigator of a rigorous multi-center placebo-controlled clinical trial on Age-Repair Defensins®, addressed aesthetic physicians from across the USA at the 2017 Vegas Cosmetic Surgery symposium, revealing data on this breakthrough study.

Along with clinical investigators Dr. Vivian Bucay and Dr. Gregory Keller, Dr. Taub presented high-resolution skin ultrasound and histophathology data on the 90-day use of DefenAge product. The study concluded an impressive and highly dramatic change of the minimization of wrinkles and pores, as well as an global improvement of senescent skin including an increase in skin's brightness, hydration, and evenness.

During the MedEsthetics webinar, Dr. Taub will also give overview of the dermatologic stem cells and dormant skin's master stem cells reserved in our body, and will discuss the most advanced anti-aging technologies including retinol, growth factors and defensins.

Dr. Taub is a Board Certified Dermatologist and founder of Advanced Dermatology and skinfo® Specialty Skincare Boutique in Lincolnshire and Glencoe, Illinois.  Advanced Dermatology is a state-of-the art cosmetic dermatology practice nationally recognized for excellence in dermatologic care. To learn more about Dr. Taub, visit www.advdermatology.com. To learn more about DefenAge™, visit www.defenage.com.

DefenAge Webinar. MedEsthetics. September 26, 2017

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Dermal Infusion demoDermal Infusion

David from Envy Medical gives us a Dermalinfusion demo. Dermalinfusion is an advanced skin-resurfacing treatment that combines exfoliation, extraction, and infusion of condition-specific serums to improve skin health, function and appearance.

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eRelevance

Stuck Doing Email Blasting? Then Your Practice's Growth is Stuck Too.

If you're like many practices, you've got your busy staff doing the marketing to your existing patients. So there's not enough time or expertise to move beyond basic, old-fashioned email blasting. Some practices outsource email blasting to a consultant or agency - but moving beyond that is cost prohibitive.

If either of these sound familiar, you're stuck. Stuck doing unsophisticated marketing to your patients, spamming them and driving them away. It's like your whole practice is stuck - held back from growing and thriving the way you want it to.

Attend this webinar to learn how to get unstuck and get growth back on track including:

  • Why so many practices suffer from a marketing misdiagnosis
  • What's holding back practices like yours from getting more repeat business
  • Why most practices are struggling to reach just 20% of their patients outside the point of care – and what to do about it

Presenter: Adam Weinroth, CMO – eRelevance Corp.

Marketing executive, entrepreneur and internet product innovator, Adam Weinroth brings a passion for creating new products, taking them to market and driving business growth. He is a creative, entrepreneurial leader who has the keen ability to drive growth through innovative marketing strategies and is excited to share his learnings and experiences with growing aesthetics practices.

About eRelevance Corp.

eRelevance helps aesthetic practices thrive by driving more repeat business from existing patients. Pioneering the category of customer marketing automation as a managed service, eRelevance enables practices to reach their existing patients with targeted campaigns across email, text, mobile conversations, Facebook, Instagram and more. With in-house marketing experts using innovative, proprietary technology, eRelevance makes it possible for its hundreds of aesthetic practices to execute complex, best-practice patient marketing campaigns with little effort.

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eRelevance

Learn How Engaged Patients Can Drive Up to 80% of Your Practice's Revenue

Too many practices are missing out on growth by focusing on acquiring new patients. It’s time to uncover the hidden opportunity in patient marketing!

Engaged patients are your most valuable asset. Attend eRelevance’s Patient Marketing Webinar to learn the secrets behind maximizing revenue from existing patients – strategies that have helped over 800 practices tap into the gold mine of patient marketing.

  • What is patient marketing?
  • Best practices for generating more repeat business from existing patients
  • Expert tips on tying together social, email, landing pages, text, mobile apps and more for maximum impact
  • Case studies from practices who have successful transitioned to patient marketing

Presenter: Adam Weinroth, CMO – eRelevance Corp.

Marketing executive, entrepreneur and internet product innovator, Adam Weinroth brings a passion for creating new products, taking them to market and driving business growth. He is a creative, entrepreneurial leader who has the keen ability to drive growth through innovative marketing strategies and is excited to share his learnings and experiences with growing aesthetics practices.

About eRelevance Corp.

eRelevance helps aesthetic practices thrive by driving more repeat business from existing patients. Pioneering the category of customer marketing automation as a managed service, eRelevance enables practices to reach their existing patients with targeted campaigns across email, text, mobile conversations, Facebook, Instagram and more. With in-house marketing experts using innovative, proprietary technology, eRelevance makes it possible for its hundreds of aesthetic practices to execute complex, best-practice patient marketing campaigns with little effort.

Watch now »




Candace Noonan

Prescribing Effective Esthetic Treatments and Home Care

Presented by Candace Noonan

Join aesthetic industry expert Candace Noonan as she discusses how to select the most effective skincare treatment modalities for specific client concerns and how to incorporate effective homecare products to ensure the best outcomes.

Attendees will learn:

  • The most effective esthetic treatment modalities for a variety of common skin concerns.
  • How to incorporate effective pre- and postprocedure skincare regimens to improve results.
  • How to educate patients on the benefits of a homecare regimen.
  • How to recommend and sell retail products that support and prolong the outcomes of in-office treatments.

This webinar is for practice owners, estheticians and medspa managers who would like to learn more about how to select the best esthetic treatment modalities and homecare products for their clients and increase retail product sales.

Candace Noonan is a Licensed Esthetician and Master Trainer for DermaConcepts, exclusive distributor of Environ Skin Care in the U.S. She holds certificates for internationally recognized programs including Advanced Skin Analysis, Dermal Needling and Oncology Esthetics, and is a proficient public speaker at medical and skincare conferences throughout the U.S. Her belief is to never stop learning in hopes of sharing the knowledge gained by her continued studies. Born in South Africa, and having personal experience battling melasma, she feels her passion for skin care is her biggest asset.

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Two Must-Watch Webinars: Increase Profitability & ROI for your Practice

Watch both below!

MedEsthetics invites you to join us for two complimentary webinars with two of the leading experts in marketing and practice growth.


Francis Acunzo

From Consult to Patient: Eight Steps to Improve Your Conversion Rates

Presented by Francis X. Acunzo, president of Acara Partners and Reach Beyond Marketing
Originally aired on: Wednesday, March 23, 11:00am ET

Francis X. Acunzo has more than 25 years experience in the medical aesthetic and medspa industries. He is the former president of the Medical Spa Society, a respected business consultant, published author and featured lecturer at industry conferences, presenting on practice management and growth.

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Cheryl Whitman

Successfully Integrating Skincare Services into Your Practice for Better Retention and ROI

Presented by Cheryl Whitman, president of Beautiful Forever Consulting and author of Beautifully Profitable/Forever Profitable
Wednesday, April 27, 11:00am ET

Cheryl Whitman has been a recognized leader in aesthetic practice business development and marketing for more than 30 years. She is the creator of the Medical Aesthetic Success System and regularly lectures at plastic surgery, dermatology and medspa conferences across the country, where she helps practice owners and managers grow and thrive in today's competitive aesthetic environment.

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