Pre-employment personality testing
Pre-employment personality testing can help you match the right candidate to the job.

Your practice is growing and you are hiring. But as you peruse the stack of resumes, how can you know who is actually a good fit for the job? An introverted, unfriendly receptionist; an anxious, easily stressed-out office manager; or a dishonest bookkeeper will be unsatisfactory matches with the basics of their positions. They aren’t likely to excel—or to stick around very long. And in the meantime,...


Pre-employment personality testing

Your practice is growing and you are hiring. But as you peruse the stack of resumes,...

Understanding Employe Leave Laws

Suppose your front office manager asked for a leave of absence to care for an ailing...

Choosing the right device for permanent hair reduction

The desire to remove excess hair has been part of the human condition as far back as...

Increase patient leads and retention

In the past decade, marketing and advertising efforts have moved online to capture...


Neck and Decollete Treatment

Alastin Restorative Neck Complex with TriHex Technology was specifically...

Neck Rejuvenation Treatment

Revision Skincare’s new Nectifirm ADVANCED targets the microbiome of the...

Nd:YAG picosecond laser

The PICOCARE from Wontech is a picosecond Nd:YAG laser featuring two...

Salicylic acid treatment

Formulated to clear blemishes and improve acne-prone skin, dm Skincare...


Facebook Ad Leads
By Angela (Miller) Hamilton, Facebook Marketing Expert at ReachLocal With more than 1.71 billion active users on Facebook, social media advertising is an important way for medspas and medical practices to reach local consumers online. Most facilties have a company page and perhaps purchase a few...
Addressing Employee Tardiness
By Paul Edwards, CEO of CEDR HR Solutions There’s nothing more maddening than knowing your patients are due to arrive at your door at any moment, but because one or more of your employees STILL hasn’t shown up for work, you won’t be able to take the patients back right away. Despite the many...
Botulinum Toxin Improves Facial Surgical Scars

A split-scar study from China revealed that botulinum toxin injections produce narrower, flatter surgical scars when compared to placebo. Between June 2015 and October 2015, Li Hu, PhD, MD, et al, randomly injected botulinum toxin type A into one side of a postoperative scar of 16 consecutive patients undergoing facial surgery. The other side of the scar was injected with 0.9 percent saline. Six months after surgery, standardized digital photographs were taken, and two blinded plastic surgeons made clinical assessments using the Vancouver Scar Scale (from 0 to 10, with 0 = worst and 10 = best). Scar width was also measured at this time.

Fourteen patients completed the six-month follow-up visit. The mean Vancouver Scar Scale score was 4.68 ± 2.34 for the botulinum toxin type A–treated half of the scar and 5.24 ± 2.55 for the control half, which was not statistically significant. But there was a significant difference in the Vancouver Scar Scale height score (0.47 ± 0.56 versus 0.76 ± 0.77) and scar width (0.32 ± 0.15 mm versus 0.43 ± 0.15 mm).

The study was published in Plastic and Reconstructive Surgery (March 2018).

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Follicular Unit Extraction Now Follicular Unit Excision

The International Society of Hair Restoration Surgery (ISHRS) is changing its terminology of the hair transplantation method known as FUE from Follicular Unit Extraction to Follicular Unit Excision in an effort to clarify the surgical aspect of the procedure.

“The purpose of clarifying that surgical graft removal with FUE involves excisions of hair and tissue is to make this terminology more scientifically, clinically and surgically accurate,” said Ricardo Mejia, MD, ISHRS board member and chair of the ad hoc committee on issues pertaining to the unlicensed practice of medicine. “When performed by qualified, properly trained hair restoration surgeons, hair transplantation is a safe and highly effective procedure to correct hair loss. However, it is a cosmetic surgical procedure and any attempt to downplay the significant surgical aspects of FUE to appear less invasive is misleading and potentially dangerous to patients.”

Dr. Mejia explained that the term “extraction” implies to some patients a nonsurgical procedure that only involves “extracting” hairs, as if they were being plucked out of the scalp without surgery. “Amending FUE terminology is one more way that we can inform patients about the...

Rhoads and Sandoval Join ALASTIN Board

ALASTIN Skincare, has appointed Ann Rhoads and Elisabeth Sandoval to the company's Board of Directors. Rhoads is a healthcare finance executive with more than 25 years of experience. Sandoval currently serves as chief commercial officer for Alder Biopharmaceuticals, and previously was chief commercial officer at Kythera Biopharmaceuticals, and VP of global strategic marketing at Allergan.

“We are extremely pleased to have Ann and Elisabeth join the ALASTIN team,” said Diane S. Goostree, president and CEO of ALASTIN Skincare. “They bring a wealth of experience related to financial and commercialization strategies within the healthcare and aesthetics space and will be valuable advisors to us as we continue our rapid growth and evolution in the aesthetics field.”

ASDS Honored With 14 MarCom Awards

The American Society for Dermatologic Surgery (ASDS) and American Society for Dermatologic Surgery Association (ASDSA) were recognized with 14 awards—including three Platinums—in the 2015 MarCom Awards.

The MarCom Awards competition is administered and judged by the Association of Marketing and Communication Professionals, selecting winners “whose work serves as a benchmark for the industry.” The 2015 competition received about 6,500 entries representing more than a dozen countries.

The Platinum Award—MarCom’s top honor—was presented to ASDS in three categories: Currents... more »

Cellfina Available in US

Merz Aesthetics has begun commercial shipment of the Cellfina System, indicated for long-term improvement in the appearance of cellulite in the buttocks and thighs, to aesthetic practices in the U.S.

Cellfina combines proprietary technology with minimally invasive subcision to treat the primary structural cause of dimpled cellulite. Results of the procedure last at least two years—in clinical trials, patient satisfaction with their treatment results improved from 94% at one year to 96% at the two-year mark. The most common side effects reported were soreness, tenderness and bruising... more »

This Issue - January/February 2016