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Section: Business > Practice Management

Woman sitting and stretching on bed in front of a window showing the sun rising.

Embrace Beauty Sleep: Prioritizing Rest for Radiant Skin

How prioritizing sleep can positively affect your patients' skin health.

Recent reports indicate that skincare adds up to 45% more revenue to skin rejuvenation visits. Skincare experts advise clinicians to strategically integrate skincare into visit workflows.

Integrate, Don’t Upsell: Retail Skincare is Driving Patient Results and Medspa Revenue

Skincare is sometimes undervalued by medspas, but data shows it can increase revenue by 30–45% per visit. Experts recommend integrating skincare into the treatment process, rather than an optional add-on—from consultation to aftercare.

Despite inflation being at a 40-year high, medical aesthetics continues to be a resilient and reliable investment.

7 Reasons Why Medical Aesthetics is Inflation & Recession Resilient

Despite inflation being at a 40-year high, medical aesthetics continues to be a resilient and reliable investment.

Too often, estheticians rely on equipment vendors or online forums for legal advice, which can lead to misinformation and risk. Instead, establish a routine system for checking regulatory updates.

Skincare Under Scrutiny: How Estheticians Can Thrive Amid State Supervision Rules

While estheticians are trained to transform skin and boost confidence, running a compliant, profitable business often requires decoding legal gray areas.

Dermatologist Julie Russak, M.D., & holistic nutritionist Jennifer Hanway.

Julie Russak, M.D., & Jennifer Hanway Combine Aesthetics & Wellness for the Ultimate Anti-Aging Wellness Program

Dermatologist Julie Russak, M.D., and holistic nutritionist Jennifer Hanway created a four-step program that addresses health and aging from the inside out. MedEsthetics spoke to the duo about their cohesive anti-aging solution.

Exploring medical aesthetics education, the types of programs, key educational components and factors to consider when selecting a training provider.

Navigating Medical Aesthetics Training: Courses, Certifications & Continuing Education

Exploring medical aesthetics education, the types of programs, key educational components and factors to consider when selecting a training provider.

black and white photo collage of people of different ages and ethnicities.

The New Aesthetics Agenda: Ageless Beauty Across Generations

Prejuvenation and beauty preservation merge to create ageless beauty across generations.

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