12 Virtual Sessions to Advance Your Education

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The Face and Body Virtual Spa Conference and Expo is coming back and better than ever with the collaboration between MedEsthetics magazine and Skin Inc. magazine. The virtual conference will be taking place May 23-26, 2021. The advanced education classes will be taking place on May 23 and May 25; these classes provide the opportunity for attendees to learn from leading industry experts as they provide information on a variety of topics. A certificate of completion will also be sent to each attendee to be used for CE credits in individual states. We have included a breakdown of the classes below: 

Advanced Education Breakdown

Sunday May 23, 2021

10:00 - 11:00 am: The 3 Step Brow Lift with Jaclyn Peresetsky: The brow lift is an intimate service that everyone is talking about in 2021! You will be shown protocols, tips and tricks and a demonstration on a model. Learn how to achieve the best results in the treatment room. Discover the secrets to market and scale your business with this service.

11:00 am - 12:00 pm: Power Moves: Selecting Skin Technology for Your Business with Annet King: If you are still on the fence about your clients desiring technology in their treatment or if they are using gadgets at home, you might want to consider that the global beauty device market is projected to surpass $96.9 billion by 2023, according to research group P&S. This class will cover what new consumer technology is entering the marketplace, what staple professional skin technology you should be using daily, the latest technology developments that should be on your radar and how to evaluate reliable and supportive equipment suppliers. 

12:05 - 1:05 pm: Microneedling with Topicals with Terri Wojak: Microneedling is mostly known for its ability to even texture and promote firming of the skin. For those reasons and more, it has quickly become a staple in treatment rooms around the world. Microneedling has many other benefits including wrinkle reduction, scar reduction and improvement in stretch marks. The use of topicals with microneedling can be even more beneficial, as the needles make pathways for products to penetrate more effectively. Learn about microneedling from cosmetic to surgical, as well as commonly used topicals for optimal results.

1:05 - 2:05 pm: Pretty Money: Intro to Pandemic-Proof Financials for Spa Pros with Toshiana Baker: Learn the introductory fundamentals of financial management for spa businesses. Understand the key financial management tools to incorporate into daily use to strengthen your business model to be resilient in annual slow seasons or global pandemics. Use this information to optimize spa career and business success.

2:10 - 3:10 pm: Discovery of the Many Layers of the Vajacial with Kimberly Solomon: This phenomenal, intimate service is what everyone is talking about in 2021! You will be shown protocols, tips and tricks and a demonstration on a model. Learn how to achieve the best results in the treatment room. Discover the secrets to market and scale your business with this service.

3:15 - 4:15 pm: Acne Treatment Stumbling Blocks: The Top Esthetician Questions with Mark Lees, Ph.D, M.S., CIDESCO Diploma:  In this special presentation, Dr. Lees will share frequent oversights in acne treatment that can make or break clearance success. See actual case studies and learn the important factors to constantly keep in mind when treating acne and problem skin. Dr. Lees will be discussing the four major factors in acne you must constantly remember when treating acne, the acne flare triggers and how to coordinate esthetic treatment with medical treatment of acne.

Note: all of the classes listed above are eligible for 1 Continuing Education Credit

Tuesday May 25, 2021

10:00 - 11:00 am: Side Hustle to Full Operations: Dr. Ashley White Reflects on Four Key Transitions in Early Medspa Ownership with Ashley White, MD, MPH, CCFP:  In this talk, Dr. Ashley White will discuss four key transitions in early medspa ownership, including: delegating procedures, moving from selling procedures to championing skin health, acquiring laser technology and retail skin care and handing over business operations to a nonmedical partner. The objective of the presentation is to help early owners and medical directors be more intentional and purposeful about their entrepreneurial journey.  The four transitions described above are an effort to point out some forks in the road before you arrive at the split.

11:00 am - 12:00 pm: Stepping out of the Shadows: An Evidence-Based Approach to Diagnosis and Management of Melasma with Mona Sadeghpour, MD: Melasma remains difficult to treat. A variety of treatment modalities have been proposed for treatment, but treatment algorithms are not standardized, and are commonly associated with disease relapse or complications. This session will cover: reognizing the clinical features that distinguish melasma from other facial pigmentary disorders, developing an evidence-based treatment algorithm for management of melasma and understanding and utilize the latest therapeutic break-throughs in treatment of melasma including both medical and laser therapy. 

12:05 - 1:05 pm: High Dose Micro Focused Botulinum Toxin Injections (HDMF)….A Paradigm Shift for Injection Techniques with Botulinum Toxins with John H. Joseph, MD: For more than 30 years botulinum toxin injections have proven to be of great benefit for both aesthetic and therapeutic indications. When initially being developed for those purposes a “Standard” volume of reconstitution evolved which ended up with a concentration that allowed for a safe three-to-four month duration with excellent efficacy. Once this defined volume and concentration was established it remained as essentially the standard treatment of choice for 30 years or more. It became apparent to me this may have been an error and from a simple manipulation of the concentration and volume of injection a much more prolonged duration could be obtained with even greater safety. This was the beginning of HDMF. This session will cover: the history of botulinum toxin injections for aesthetic indications, the discovery of sub-optimal duration of botulinum toxin injections and the means to increasing duration by increasing dose without increasing complication. 

1:05 - 2:05 pm: Social Media and the Law with Allyson A. Avila: Learn how to utilize the power of social media marketing while protecting your practice and patients. This session will include guidance on patient privacy laws as they relate to social media, how to obtain proper patient consent for use of images and testimonials, considerations when filming or live-streaming procedures, FTC requirements when working with paid influencers and the importance of having social media policies for your workforce. 

2:10 - 3:10 pm: Euphoria Lips: Achieving Optimal Outcomes with Lip Fillers with Miguel Angel Aristizabal, MD: Since ancient times, people have been seeking ways to enhance the appearance of their lips. Today, both female and male patients are coming to medical aesthetic practices to improve lip fullness or definition using hyaluronic acid fillers. Thus, practitioners should be aware of lip anatomy and proper techniques to ensure safe and successful injections. This session will cover topics including lip anatomy, patient selection, contraindications, patient preparation, technique and after-care. 

3:15 - 4:15: Inclusive MedSpa Environment with Mary Nielson and Toshiana Baker: Embrace a new mindset in building diversity and inclusivity in the medspa environment. Learn to identify ways that your medspa can become more inclusive and take the steps to open your doors to new global success. Find Your People!

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