Galderma is making significant investments to grow its aesthetic portfolio, including digital enhancements to ASPIRE Galderma Rewards and a 15 percent expansion of its U.S. sales force. Additionally, the company is collaborating with premium skincare brand ZO Skin Health to provide patients with homecare products that complement in-office procedures.
The updates to ASPIRE Galderma Rewards include: A new ASPIRE Galderma Rewards consumer app available for Apple and Android devices; Improved electronic medical record integration; and a direct-to-consumer advertising campaign developed to drive consumers into providers’ offices.
“We want to enable every customer and partner to build experiences on our leading platforms,” said Alisa Lask, vice president and general manager of Galderma U.S. Aesthetics. “At Galderma, we’re relentlessly focused on driving trust and success for our customers. The acceleration of our growth and expansion plans, underscores our commitment to the growing aesthetics market.”