4 Must-Watch Aesthetic Trends: Skin Care Supplements, Sexual Wellness & More From Aesthetic Next 6.0

The 6th annual Aesthetic Next event, Aesthetic Next 6.0, was everything is promised it would be and more. "Designed to elevate every aspect of an aesthetic practice," as promised by Vivienne C. Echendu, Director of Vendor Relations, I can say without a doubt that Aesthetic Next 6.0 lived up to and exceeded expectations. The variety of educational sessions and exhibitors specializing in helping every different aspect of running a successful aesthetic practice truly provided a perfect picture of the entire industry, with its many different facets and innovations from around the world now shaping the future of this increasingly globalized medical aesthetics industry. 

From skin care supplements designed specifically for aesthetic practices and the rising trend towards supporting skin health and beauty from the inside out to groundbreaking new sexual wellness treatments and incredible innovations in aesthetic devices coming from around the world thanks to the increasing global industry collaboration, here are the four must-watch industry and treatment trends from Aesthetic Next 6.0 that are shaping the global future of aesthetics.   

1. Skin Care From the Inside Out

The value of skin care supplements, particularly with the development of more advanced and groundbreaking formulations, is yet another piece in the puzzle to achieving ageless beauty no matter how many birthdays have passed. While we've addressed the importance of the skin microbiome and the gut biome separately, it has taken the aesthetics industry some time to fully embrace the reality that they are and always will be inextricably linked.

Skin Care Supplements for Aesthetics Practitioners: Next-Level Skin Health Support

Designs for BeautyPhoto courtesy of Designs for BeautyDesigns for Beauty is a new skin care supplement brand on the scene that was hard to miss at Aesthetic Next 6.0 amongst the excitement about this rising trend of skin care from the inside out. Designs for Health, a trusted provider of professional strength, research-based supplements, recently introduced Designs for Beauty, an extensive Inside Beauty Whole Practice Solution tailored specifically for medical aesthetic professionals. This groundbreaking brand harnesses over three decades of nutritional science to support practitioners in maximizing patient outcomes.

The comprehensive product line consists of eleven unique ingestibles and topicals, accompanied by advanced protocols, all designed to address common skin care concerns. By incorporating scientifically backed, premium ingestibles, specially formulated topicals and personalized protocols rooted in clinical studies, Designs for Beauty aligns perfectly with the Designs for Health approach to supplementation. The brands goals are pure and simple; to offer “personalized protocols of synergistic nutritional enhancements, specifically formulated to support procedures and services currently offered in medical aesthetic practices today. We address beauty and skin concerns from the inside-out to improve patient outcomes.” 

Nutrafol made a splash at this year’s meeting, with their latest innovations in new and improved hair loss and skin careNutrafol Skin, Clear Skin NeutraceuticalPhoto courtesy of Nutrafol supplements. While they have been known as a leading hair loss supplement brand for years, they are stepping up their game with a new vegan formulation of their hair loss supplements that are free of biotin, with a new clinical study on the product's efficacy coming out this October. In addition to their new vegan hair loss supplements, Nutrafol just launched their first skin care supplement line, designed specifically to address the problem of acne. In my personal opinion, you can never have enough ways to fight off acne, so a two-pronged approach to treatment from the inside as well as outside is something I can absolutely get behind.

Nutrafol emphasizes the synergistic effect of addressing skin health from the inside out and the outside in, explaining, "There are a lot of great options for skin but that complementary approach adds value to services and has a synergistic effect. This also allows the doctor to help the patient use the right synergistic or complementary products rather than the patient going out on their own to find supplementary solutions without the information and education to choose the most appropriate treatment for them."  

Skinade skin health supplementPhoto courtesy of skinadeSkinade is another exciting brand providing synergistic skin health supplements for skin care from the inside out specifically tailored and exclusive to medical aesthetics professionals. I’m honestly floored that Skinade hasn’t gotten more attention in the medical aesthetics world till recently and is one that I hadn’t heard of before (although, those “in the know” were most certainly aware of this skin health secret…it’s time to share that secret with everyone else and stop being selfish. Remember, secrets don’t make friends.). The reason this kind of supplemental support is great for aesthetics is pretty simple, as it works synergistically with aesthetic treatments, helping enhance their results and skin health from the inside. As I was told, “You are dealing with the epidermis. Let us deal with the dermis.” Makes sense to me. 

2. Next-Gen Devices & Futuristic Formulations 

Globalization of Aesthetics: Innovative Treatments Coming to the U.S.

T-Shape 2Photo courtesy of Artemis DistributionArtemis Distributions is a great example of the innovative technology coming from European companies, and specifically Italy in their case, that Americans are now getting the chance to utilize. While it takes some time, once these powerful aesthetic technologies make it over to the US, there's a good reason for the excitement. "Devices coming from Europe are generally ahead of us, so we are seeing Italian-made products launching in the U.S. now. Italy is kind of like the Silicon Valley of Aesthetics," the company reports, and I am inclined to agree, even though I do believe we in the US are starting to catch up, especially as we begin to join forces with our counterparts across the pond.

Artemis' T-Shape 2 is a multifunctional face and body shaping system that combines four different technologies into one device. This aesthetic powerhouse of treatment modalities can be simultaneously combined, forming a veritable aesthetic technological workstation in one convenient device. Low-level Laser Therapy (LLLT) Promotes regeneration and vasculature of the skin to aid in the decreased circumference of the desired area(s). With three different levels of bipolar RF, the T-Shape RF technology works to stimulate the production of collagen to provide lifting effects. Electroporation Allows for increased hydration and overall health of the skin. Endodermic Massage with 4 different modes of Vacuum Suction aids in redistributing oxygen to increase blood circulation and allows for skin-firming and improved physique, while Mesospheric Deep Therapeutic Massage is Designed to improve the body's natural processes to improve circulation.

Multiple Modalities & Combination Treatments

LaseMD UltraPhoto courtesy of Cynosure LutronicThis trend of emerging multi-modality devices designed for combination treatments that enhance results while minimizing downtime and improving patient experience continues to revolutionize the aesthetics industry. Following the recent merge of Cynosure Lutronic, two leading global providers of energy-based medical aesthetic treatment systems, comes the launch of Ultra Skin Solutions, a customizable and comprehensive treatment that combines the long-term benefits of RF microneedling, with the quick skin revitalization results of the Ultra fractional laser. This multi-modal complementary treatment targets both the superficial and deep layers of the skin and allows providers to fully addressPotenza RF MicroneedlingPhoto courtesy of Cynosure multiple patient concerns in the same customized treatment session. By blending these two technologies patients can experience optimal immediate and long-term results without the traditional downtime required of more invasive and separate treatment options. Ultra Skin Solutions also allows providers to choose between two RF microneedling options to pair with the Ultra Fractional Laser based on patient concerns: Genuis RF microneedling or Potenza RF microneedling. 

Futuristic Formulations for Enhanced Skin Care

Environ Focus Care Youth+ Retinol SerumPhoto courtesy of Environ SkincareEnviron Skincare’s new re-formulation of retinol, which makes it safe for all skin types/colors, highlighted the rising trend in providing new skin care formulations and treatments that are suitable for skin of color patients and patients with sensitive skin. Environ is already a brand that has demonstrated its understanding of the value in a slow and steady progression of actives, particularly ones like retinol that can take skin types and levels of skin health a bit longer to adjust to, with its core step up system. This new formulation of retinol features the combination of retinol with two other retinoid forms, NovoRetin and Revinage, the key additions to this new and improved formulation. The brand’s motto of “start low and go slow” is the foundation of the core step up system, a key factor in the effective use of their new retinol formulation, as well as the brands other products, that “allows skin to become accustomed to the extra vitamins being applied to it.” Slow and steady wins the race, especially when it comes to safely and effectively improving skin health.

Pavise Dynamic Age Defense SPFPhoto courtesy of baiGroundbreaking molecular innovation and adaptive formulas that work with all skin types and colors is what industry newcomer Pavise unveiled at Aesthetic Next 6.0. The one making waves is the brand’s DiamondCore Shield Technology, diamond-augmented zinc oxide that delivers superior and longer wavelength protection from UVA, UVB and Visible Light while yielding a transparent, luxurious finish for all skin types with no white cast. DiamondCore improves electron transfer efficiency, an integral part of zinc oxide’s absorption of UV photons. This molecular uniformity allowing it to form a more even shield, improving light dispersion and transparency on skin, creating a fully protective barrier with no white cast left behind.

One of the technology’s most exciting features is that it scavenges and neutralizes UV-generated Reactive Oxygen Species (ROS) that age skin and cause hyperpigmentation. UV light absorbed by some other UV filters sometimes generates ROS, a type of free radical which damages the DNA of skin cells, thereby accelerating photoaging. In lab studies, DiamondCore demonstrated the ability to neutralize 80% of UV-generated ROS. To top it off, the brand’s Dynamic Age Defense product formulation contains their "Photoaging Defense Cocktail", a blend of six potent bioactive ingredients: niacinamide, tranexamic acid, pycnogenol, silymarin, astaxanthin and licorice root extract. These bioactives work synergistically with the DiamondCore technology, allowing for 2X more effective absorption of the active ingredients.    

Revision CMT Post-Procedure CreamPhoto courtesy of Revision SkincareWhile I have mentioned this exciting new innovation in neurocosmetics technology by Revision Skincare, I feel like it’s worth highlighting this rising trend in neurocosmetic formulations in skin care. Revision Skincare’s CMT Post-procedure Cream is the first neurocosmetic post-procedure cream proven to decrease discomfort and reduce downtime following chemical peels, microneedling and laser treatments. The cream features Revision's patent-pending neurocosmetic technology to provide relief and decrease discomfort post-treatment, counteract the effects of skin stress to support the body’s well-being molecule, support the recovery process by actively calming skin and providing a feeling of comfort, reduces the perception of heat and ultimately improve the treatment experience and increase the likelihood of patients completing the recommended number of treatments.

The cream also helps enhance the recovery process and treatment results by supporting the regeneration of the epidermal barrier, replenishing and resetting the native microbiome for enhanced recovery, promoting long-term skin health and supporting collagen production to help strengthen skin integrity. This is the power of neurcosmetic technology to not only improve patient experiences but also enhance outcomes. I can get on board with two major benefits rolled into one neat package.

We recently discussed the practice of collagen banking in our article on The New Aesthetics Agenda: Ageless Beauty Across Generations. "Despite how it sounds, collagen banking is not the practice of removing collagen and storing it for later use. Collagen banking actually involves getting collagen stimulating treatments in your 20's, thereby boosting collagen production early in order to have more collagen stored in your body as you start aging and mitigate future collagen loss." Dermalogica Pro-Collagen Banking SerumPhoto courtesy of Dermalogica

At the age of 30 we produce 1% less collagen every year, with environmental factors like pollution, diet and sun exposure contributing to the degradation of skin's collagen over time. Dermalogica's Pro-Collagen Banking Serum has been making waves in the beauty world since it launched this year. This powerful serum helps protect and preserve skin’s collagen today, limiting the natural loss of collagen due to aging and hydrating skin while helping enhance skin's radiance and youthful plumpness.​ The serum's Pro-Collagen Preservation Complex is contains an innovative blend of collagen amino acids, carnosine dipeptide and antioxidants to defend against free radicals that degrade collagen. Soothing jojoba ester and polyglutamic acid help nourish the skin’s moisture barrier, visibly plumping skin for a firmer appearance.

3. The Women’s Sexual Wellness Revolution

In recent years, the quest for sexual wellness has moved beyond the confines of traditional medicine to embrace a universe of cosmetic treatments designed specifically for women. This surge in interest underscores a broader cultural recognition of the importance of sexual health as a vital component of overall well-being. With advancements in aesthetic gynecology, women are now empowered to seek solutions that enhance sexual function, alleviate sexual dysfunction and boost sexual satisfaction through both non-invasive and minimally invasive techniques, as well as surgical procedures.

This growing trend was a major highlight at Aesthetic Next 6.0, with the increase in new treatments and trends around women's sexual wellness being represented in full force, a noticeable change from previous aesthetics industry meetings thus far. Women are kicking the stigma around this topic to the curb in a big way, and it's about time.  

Topical Collagen Biostimulator for Intimate Areas

PRX Intima PerfexionPhoto courtesy of WiQoPRX Intima Perfexion Skin Beautifying Liquid for Intimate Areas is a groundbreaking new treatment for rejuvenating intimate areas. This needle-free topical collagen biostimulator tightens, tones and lifts the delicate skin of external intimate areas. From the paramount success of PRX Derm Perfexion, PRX Intima Perfexion is an advanced protocol to rejuvenate and beautify external intimate areas for all genders.     

"With over 15 years of rigorous safety and efficacy testing through advanced clinical evaluations involving real patients, PRX has revolutionized the skin care industry. As the first and only non-invasive Topical Collagen Biostimulator, PRX has carved out a new category with its innovative, internationally patented formulation. This unique product stimulates collagen production by penetrating the skin without the need for needles."

PRX Intima's genius is in its ease of use, astounding results and formulation, which begins with the application: "When gently massaged into the skin, this revolutionary 20-minute in-office aesthetic treatment stimulates natural collagen production through a unique mechanism of action. PRX is the only globally patented professional treatment formulated with 33% TCA and Hydrogen Peroxide that is clinically proven to deliver immediate and long-lasting results with no needles, no discomfort and no downtime."

This unique formulation utilizes Hydrogen peroxide to modulate or tame the TCA, helping push the active ingredients past the epidermis. The hydrogen peroxide and the TCA then separate to provide hydration and brightening of the skin. A complete PRX Intima Perfexion series will provide immediate and long-lasting results, helping restore the natural color of the skin, improving stimulation of the skin's rejuvenation process and enhancing the skin's natural balance and hydration. After seeing the before and after images, I was genuinely amazed at the results this treatment provides. They are truly impressive, particularly as the treatment is non-invasive and requires no downtime.    

Bioidentical Hormone Replacement Therapy

Bioidentical hormone replacement therapy (BHRT) utilizes natural and bioidentical hormones to treat various hormone imbalances, which increase in likelihood with age. Bioidentical hormones are able to interact seamlessly with the body’s hormone receptors, restoring patients’ hormone levels to a more youthful state. This helps patients feel better physically as well as function efficiently. From the ability to slow down the aging process to helping improve and treat age-related diseases and inflammaging, or the chronic inflammation related to aging and age-related diseases, BHRT, provides a wealth of benefits to women experiencing hormonal changes as they get older. The Hormone Therapy Centers of AmericaHormone Therapy Centers of America is one company making it their mission to share this incredible treatment with more aesthetic practices and make it more readily available and safely and effectively provided to women in desparate need of this kind of life-changing solution to women experiencing the effects of menopausal hormone changes. 

They offer bioidentical hormone therapy pellet training programs to train practitioners how to use and administer the treatment, dosing sites with detailed guidelines and tools to help practitioners understand the proper dosage of hormones, how these doses may fluctuate over time, how the delivery method of the treatment affects hormone therapy dosage and how that delivery method works to administer the treatment doses after injected, among other valuable knowledge and tools. Essentially, the Hormone Therapy Centers of America is aiming to make bioidentical hormone replacement therapy as easy and safe for even the most inexperienced practitioner in this area to learn and provide this service to their patients.  For this company, the reason is simple: “You want to feel as good on the inside as you look on the outside.”

4. The Business of Beauty: Practitioner & Patient Education

In line with new training centers for emerging sexual wellness treatments like the Hormone Therapy Center of America, education continues to be a hot topic in aesthetics of late. The rising emphasis on improving both access to and the quality of education in aesthetics encompasses both practitioner and patient education. Consumers are becoming better educated and seeking out education on skin care and aesthetic treatments on their own. The key is pointing them towards the right educational resources, so they don't get lost in the plethora of misinformation spread throughout social media.

Hydrafacial SyndeoPhoto courtesy of Hydrafacial

Rigorous Research Into Treatment Efficacy: Improving Patient Education

To this end, brands like Hydrafacial are stepping in and providing that education and proof of treatment efficacy with rigorous clinical trials and research. The company has seen the desire in both practitioners and patients for data demonstrating what makes their treatments more than just a fancy device and why practitioners and patients should even consider spending time and money on these treatments. This kind of recognition of the new elevated standards being created in the aesthetic industry for both proof of efficacy and safety, as well as increased effort to improve and provide the necessary and desired education and information to practitioners and patients alike, is a hopeful sign of the positive direction this industry is moving in. 

Hydrafacial comments that the brand "has capitalized on combining beauty with skin health and has clinical results and research backing its efficacy. Consumers are becoming better educated, so they want proof of the efficacy of a treatment. Practitioners and patients want more education and clinical studies providing proof of the treatment’s efficacy and why it's worth getting and worth spending time and money on."

Combining Technical Innovation & Ethical Practices: Helping Practitioners, Patients & Society

MinimLL SyringesPhoto courtesy of Air-Tite AestheticsAir-Tite Aesthetics is another company seeking to improve the business of being an aesthetic practitioner. In their own words, "Our three goals are to try to find ways to save product, make things more comfortable for patients and works better for practitioners."

Air-Tite's MinimLL Syringes are a perfect example of this, representing the pioneering 0.5mL Low Dead Space Luer Lock Syringes. The innovative low dead space (LDS) design optimizes material utilization, and when paired with LDS needles, enhances product conservation. The luer lock mechanism not only mitigates needle detachment risks but also facilitates needle interchangeability, allowing for versatile gauge selection during procedures.

As part of Air-Tite's commitment to social responsibility, these syringes belong to their pink product line, contributing to breast cancer research and awareness initiatives through a portion of sales. This blend of technical innovation and ethical practice exemplifies the company's dedication to advancing medical aesthetics while supporting crucial health causes.

Immersive Educational Experiences

FACEit LiveWith the rapidly evolving technology and treatment techniques in medical aesthetics, dedicating time to continuing education and expert training in these treatment innovations is vital to remaining competitive in this industry and providing patients with the best possible care. FACE-it Live is an innovative CME-accredited immersive educational experience, integrating the technology of ultrasound with a hands-on 3D cadaver anatomy experience. This ultrasound anatomy course takes place over the course of two days in Cambridge, Massachusetts. Covering everything from the basics of using ultrasound in aesthetics all the way to using ultrasound in combination with injectables.

Attendees benefit from hands-on guidance in an intimate, small group setting with a designated FACEit faculty member, made up of international industry experts in medical aesthetics and sonography use in aesthetics. This allows attendees to “not only able to learn from the best, but able to have unfiltered Q&A with faculty members who discuss how they integrated ultrasound into their practice and use on a daily basis.”

The Financial Side of the Beauty Business

The focus on education is not limited to treatments and techniques but extends into business education for practitioners. While those constitute the bread and butter of a career in medical aesthetics, if a practitioner has no practice or business to run, they can’t use their skills to provide these services to patients in the first place. This is where financial experts are needed to step in and provide education and advice on business and financial matters practitioners may be lacking, particularly if you are just starting your career in this industry.

Maven Financial PartnersThis is where companies like Maven Financial Partners comes in to help. To put it simply, “We (MFP) love providing financial direction and advice to practices that have a desire to grow and become more profitable, but don’t know where to start.”  I will admit to coming from a family of accountants, lawyers and other careers in finance and business, and while I did not love having this information pushed on me from a young age, I do admit it is very useful. It can also be very complicated, so stepping into a situation without the proper tools and education is not something I would advise anyone do.