Garcoa Launches New Private Label Brand, Daily Results, at PLMA 2024

New brand from Garcoa, 'The Daily Results'
New brand from Garcoa, "The Daily Results"
Garcoa

Garcoa Inc., a private label manufacturer, has unveiled a new private label brand, Daily Results, a collection of personal care items that offer budget-conscious shoppers an affordable option without sacrificing quality, per the brand.

The new brand was launched at this year’s PLMA trade show in Chicago, marketing an affordable solution to retailers looking to enter the private label market and compete with larger chains without the usual barriers of high upfront investment and complex brand development.

In this way, Daily Results reportedly gives stores the aesthetics of a private label brand and can act as an entry point into the world of private labeling.

Garcoa says the brand was designed with flexibility in mind and caters to stores of all sizes. Retailers can stock high-quality products under a generic brand while still keeping costs in check.

The brand handles all implementation, and manages quality assurance and compliance, making it easy for retailers to get private label products on their shelves faster. The manufacturer claims this solution can help retailers to focus on the customers while Daily Results handles the rest.

One of the biggest barriers for small retailers entering the private label market has always been large minimum order quantities (MOQs), per the manufacturer. Garcoa says that with Daily Results, this problem can be eliminated, which is ideal for stores testing new products or those with tighter budgets.

Richie Rubin, executive vice president at Garcoa, says, “We know small retailers are looking for ways to stand out and offer something unique without taking on big risks. Daily Results is about making private label accessible to everyone. It is flexible, affordable, and designed to grow with our customers.”

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