Catherine Maley

Strategies to retain aesthetic patients

Practice Marketing: Missed Opportunities

Practices and medspas often overlook these effective and easy-to-implement marketing strategies.

In-House Marketing

In-House Marketing

Promoting your services to your existing patient base is one of the most effective avenues for practice growth, and it involves much more than signage and mailing lists.

3 Training Programs That Offer Hands-On Botox Practice You Should Know About

3 Training Programs That Offer Hands-On Botox Practice You Should Know About

Medical professionals looking to expand their skill set require proper training. Aside from a strong foundational knowledge, an in-person class can boost your confidence and practical experience.

Doctor Comforting Patient 180411698

Patient Care: Positive Outcomes

A little empathy and some learned skills can help you turn an angry patient into referrals.

Generational Marketing

Business Consult: Generational Marketing

When reaching out to patients in multiple age groups, one size does not fit all.