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Catherine Maley
More from Catherine Maley
Practice Management
Practice Marketing: Missed Opportunities
Practices and medspas often overlook these effective and easy-to-implement marketing strategies.
Business
In-House Marketing
Promoting your services to your existing patient base is one of the most effective avenues for practice growth, and it involves much more than signage and mailing lists.
Business
Winning With YouTube
YouTube videos allow you to showcase your skills and introduce yourself to prospective patients before they enter your office.
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The Regenerative Shift in Plastic Surgery: Why Skin Quality Can’t Be an Afterthought
The aesthetic medicine landscape is shifting toward non-surgical, regenerative treatments—especially laser technologies like Aerolase Neo Elite® and Era Elite®—as younger generations prioritize natural results.
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Business Consult: Generational Marketing
When reaching out to patients in multiple age groups, one size does not fit all.