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Russell Trahan

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While it may be tempting to use female-centric protocols or 'plug-and-play' treatment paradigms, doing so risks patient dissatisfaction and poor aesthetic results. Male non-surgical procedures such as Botox, dermal fillers and biostimulators require anatomical accuracy and self-control.

Tailored, Not Translated Approach to Men's Anatomy and Identity

Jun 26th, 2025

5 proven stategies with Podium to elevate your practice

Upcoming Webcast with Podium: 5 Proven Strategies to Keep Your Aesthetic Practice Fully Booked and Thriving

Jun 20th, 2025

With the overall growth rate of the market on a fast trajectory, scaling towards a platform model is critical for practice groups, as it puts them in a strong position to broaden and strengthen their overall market presence and position themselves as an appealing asset for investors.

Building Sustainable Scale and Investor Readiness in a Rapidly Growing Medspa Market

Jun 17th, 2025

The New Era of Acne Management: Clearer Skin, Trusted Devices, Proven Results

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The New Era of Acne Management: Clearer Skin, Trusted Devices, Proven Results

May 19th, 2025

More from Russell Trahan

Your Staff is Your Best Publicity Asset

Practice Marketing: Your Staff is Your Best Publicity Asset

Help your employees understand their value as practice ambassadors and watch your patient base grow.

Jul 8th, 2014

Your Staff is Your Best Publicity Asset

Practice Management: Your Staff is Your Best Publicity Asset

Help your employees understand their value as practice ambassadors and watch your patient base grow.

Jul 2nd, 2014

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Tracking What Matters: The Top 5 KPIs for Medspa Growth and Retention

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