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Mark E. Battersby
More from Mark E. Battersby
Practice Management
End-of-Year Tax Planning
New tax provisions make end-of-year tax planning even more important for practices and medspas.
Business
Cyber Security: Risk Management 101
Make sure your practice’s data is protected against Internet hackers.
Sponsored
Inside the Mind of an MSO: What Practice Owners Need to Know Before Selling
MSOs are targeting successful aesthetics and wellness businesses—often aiming to pay less than fair market value. We spoke with former MSO executives to uncover how they really evaluate, approach and negotiate with practices.
Marketing
Cost Per Patient
Determining the cost to acquire and maintain a medical aesthetic patient is key to maximizing practice profitability.