Global aesthetics, regenerative and consumer skincare company, Revance, unveiled world renowned dancer, actress and host Julianne Hough as the newest celebrity brand partner for DAXXIFY (daxibotulinumtoxinA-lanm for injection).
According to the company press release, DAXXIFY is the first and only frown line treatment with an innovative peptide formulation, smoothing even the deepest of lines promising a radiant look. The treatment reportedly acts fast, with results seen as early as one day and typically within two days, and effects are long-lasting with a gradual softening over time.
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"I had been intrigued by DAXXIFY long before formally working with the brand, after realizing I needed a product to better align with my extremely busy schedule," shared Hough. "I am constantly on the go, and am more often than not on camera dancing, acting and hosting. DAXXIFY fits seamlessly into that lifestyle. More time between visits with my provider means more time doing what I love."
DAXXIFY's latest celebrity partnership reflects the growing neurotoxin category in aesthetics and how advanced the ingredients continue to become.
According to Adelle Walker, the Chief Marketing Officer, Aesthetics at Revance, the partnership "marks an exciting milestone for the brand as we work to expand consumer awareness of DAXXIFY, which is the fastest growing neurotoxin in the U.S."
