Treatments | MedEsthetics

While it may be tempting to use female-centric protocols or 'plug-and-play' treatment paradigms, doing so risks patient dissatisfaction and poor aesthetic results. Male non-surgical procedures such as Botox, dermal fillers and biostimulators require anatomical accuracy and self-control.

Tailored, Not Translated Approach to Men's Anatomy and Identity

Men are changing the landscape of aesthetic medicine as it continues to evolve. This transformation is not just cultural but also clinical, necessitating a reassessment of both practice and theory.

Q&A: How Dermatologist Kim Nichols Integrates Hydrafacial Into Skin Protocols for GLP-1 Patients

Q&A: How Dermatologist Kim Nichols Integrates Hydrafacial Into Skin Protocols for GLP-1 Patients

We sat down with Kim Nichols, MD, FAAD to learn how Hydrafacial, a skin health treatment regimen in her practice, has helped proactively address the anticipated skin changes due to rapid weight loss from GLP-1 use.

The ISAPS 2024 Global Survey on Aesthetic and Cosmetic Procedures revealed a 42.5% worldwide increase in cosmetic procedures over the last four years. Eyelid surgery, in particular, was the top procedure in 2024.

ISAPS 2024 Global Survey: U.S. Leads in Cosmetic Procedures, Eyelid Surgery Surpasses Liposuction

The ISAPS 2024 Global Survey on Aesthetic and Cosmetic Procedures revealed a 42.5% worldwide increase in cosmetic procedures over the last four years, with practitioners performing 20.5 million non-surgical procedures and over 17.4 million surgical procedures.

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Blood Bacteria Yields Powerful Anti-aging Compounds

The New Era of Acne Management: Clearer Skin, Trusted Devices, Proven Results

The New Era of Acne Management: Clearer Skin, Trusted Devices, Proven Results

Younger patients undergoing facelifts and facial rejuvenation are acting to slow down the signs of aging before they occur whereas older ones look to correct nature’s course.

New Surveys Show Preventive Aesthetics Booms Among Younger Generations

About 80% of AAFPRS members report that more than 10% of patients seeking these rhinoplasties are seeking revisions of previous surgeries. Rhinoplasty is considered the most challenging cosmetic procedure–its inherent complexity leading to a high revision rate, especially for extreme rhinoplasties like Barbie nose that do not age well with time.

Barbie Nose Demand Surges, But So Do Revisions: New Approach Prevents Airway Compromise Amid Soaring Demand

Kylie Jenner, celebrity and founder of Kylie Cosmetics, recently divulged the specifics of her breast augmentation, including size and different implant ranges that were considered by her plastic surgeon, Garth Fisher.

Kylie Jenner Reveals Her Breast Implant Details—Here’s What That Means for Your Own Augmentation Goals

Kylie Jenner recently divulged the specifics of her breast augmentation. What might work for Jenner’s body type and goals, however, might not work for another, as augmentations require careful evaluation and judgment, surgeons advise.

The quilting technique, or hemostatic netting, places sutures on the skin’s exterior to anchor it to the underlying fascia, eliminating the use of external drains to manage fluid buildup and prevent a common result of facelifts: hematoma.

Quilting Facelifts: The Brazilian Technique Reducing Bleeding and Boosting Results Post-Ozempic

The quilting technique, a method originating in Brazil, is not new to U.S. facelift procedures, initially used internally, beneath the skin. Most recently, however, the procedure has gained attraction for external quilting, or “hemostatic netting.”

In the past, surgical facelifts were primarily sought out due to natural aging. Now, however, younger patients are experiencing facial deflation and sagging due to weight loss.

Facelifts for the New Generation: How Ozempic is Redefining Facial Rejuvenation Trends

In the world of aesthetics, trends evolve, but few have transformed the industry as rapidly as the rise of the "20-year-old facelift."

Meeting the Growing Demand for Aesthetic Treatments Among Gen Z

Meeting the Growing Demand for Aesthetic Treatments Among Gen Z

With its wide range of handpieces and ability to address more than 25 skin concerns, xeo+ allows practices to efficiently meet the diverse needs of patients, Gen Z and beyond. Learn more about all of the treatment offerings of xeo+

Whether we’re helping a patient prep for their first microneedling session or correcting years of cumulative sun damage, the message has to be consistent and clear: SPF 30 is the baseline.

SPF Myths Are Sabotaging Skin and Aesthetic Results

In the U.S., 9,500 people are diagnosed with skin cancer every day. Sun protection is non-negotiable in skincare, but all SPF is not created equal.

The Neo Elite’s 650-microsecond 1064nm Nd:YAG laser penetrates deeply to treat acne at multiple levels.

The New Era of Acne Management: Clearer Skin, Trusted Devices, Proven Results

Neo® and Era® devices — clinically proven to treat active acne, eliminate causative factors, and address the lasting effects of pigmentation and scarring.

The Hydrafacial treatment provides deep hydration, promotes cellular turnover and helps support the skin’s natural barrier. These are all essential elements for combatting the effects of rapid volume loss—a result of GLP-1 use.

Q&A: How Dermatologist Kim Nichols Integrates Hydrafacial Into Skin Protocols for GLP-1 Patients

We sat down with Kim Nichols, MD, FAAD to learn how Hydrafacial, a skin health treatment regimen in her practice, has helped proactively address the anticipated skin changes due to rapid weight loss from GLP-1 use.

AI-09 is a novel liquid comprised of a botulinum nanoemulsion–an active botulinum molecule encapsulated in a “nano-sized” droplet of oil for the treatment of glabellar lines.

Eirion Therapeutics Unveils Promising AI-09 Liquid Botulinum Trial Results at 2025 SID Meeting

At the 2025 annual meeting of the Society for Investigative Dermatology that took place in San Diego, California on May 7-10, Eirion Therapeutics Inc., a biopharmaceutical company, presented results from recent clinical trials evaluating its AI-09.

Letybo is a 900KD botulinum toxin A produced through enzyme free purification process using a protamine sulfate precipitation, double chromatography, designed to remove nucleic acids and enzymes of animal origin.

With FDA Approval, K-Beauty Letybo Brings High-Purity Botulinum Toxin A to U.S. Injectable Market

Letybo, a common injectable for glabellar lines in South Korea, was approved by the FDA in 2024 and is now finding its way in U.S. practices as a leading neurotoxin next to alternatives like Botox, Dysport and Xeomin.

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Meeting the Growing Demand for Aesthetic Treatments Among Gen Z

With its wide range of handpieces and ability to address more than 25 skin concerns, xeo+ allows practices to efficiently meet the diverse needs of patients, Gen Z and beyond. Learn more about all of the treatment offerings of xeo+

Cosmetics are shifting from exclusivity and dramatic surgical transformation, to embracing natural, undetectable beauty that lasts. The Met Gala, known for influencing fashion trends and thinking outside of the box, glamorized one trend we can all get our hands on: enhanced natural beauty.

Sculpted in Silence: Non-Invasive Devices Take the Spotlight at 2025 Met Gala

As maintaining an ageless look becomes imperative to celebrity beauty upkeep, non-invasive devices seem to be the mastermind behind the undetectable refined jawlines, smooth cheeks and subtly lifted brows that we admired at the 2025 Met.

Men are overall much more open to discussing aesthetic concerns and sexual wellness treatments, such as Penis Filler, ScroFill and HoleTox than in the past–driven by shifting societal norms that prioritize self-care and encourage men to focus on their appearance.

Lushful Aesthetics Opens New San Diego Location as Male Sexual Wellness Treatments Gain Mainstream Appeal

Lushful Aesthetics announced the opening of its San Diego branch amidst a 200% increase in requests for sexual enhancement treatments–the most in-demand being Penis Filler, ScroFill and HoleTox–renowned by founder Chris Bustamante, DNP, NP-C.