Austin-based mineral sunscreen brand, Goodspread is receiving a major retail push, as they're now launching at 94 H-E-B locations statewide, the company said in a April 2, 2026 press release.
H-E-B is a privately owned major grocery store chain based in San Antonio with more than 435 stores across Texas and Mexico. In addition to the sunscreen brand's retail expansion, Goodspread has been certified as an official Go Texan brand by the Texas Department of Agriculture. The announcement places clean, non-toxic sun protection made by Texans, for Texans, on the shelves of one of America's most beloved grocers.
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Goodspred's retail expansion signals broader industry implications and opportunity for aesthetic practices in both retail strategy and post-procedure skincare recommendations as demand for mineral, “clean” sun protection — products frequently recommended after procedures like laser resurfacing, microneedling, and chemical peel — continue to surge.
As clinically aligned skincare, such as mineral SPF, gains popularity, practices may look to structure their post-procedure product recommendations and retail partnerships approach.
The Problem with Sun Care in Texas
According to the Texas Medical Association, one in three Texans will develop skin cancer in their lifetime — higher than the national average of one in five. The problem isn't the sun. It's that people aren't protecting themselves. Bad ingredients, greasy formulas, and products that don't work for every skin type make sunscreen feel like a burden. And when it feels like a burden, people skip it.
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Built for Texas
Sunscreen is almost never a solo act. It's passed between friends at the pool, shared among families at the coast, handed down the boat from one person to the next. That shared moment is where sun protection actually happens — and where skin cancer gets prevented.
"We built this brand for Texans who want to be outside without compromising on what they put on their skin. Sunscreen is one of the most shared products on the planet. We made one that's actually worth sharing. H-E-B is where Texas shops, and now a better sunscreen is right there on the shelf." — Felipe Correa, Founder, Goodspread.
Goodspread Mineral Sunscreen SPF 30 and SPF 50 are now available at 94 H-E-B locations statewide and at goodspreadsuncare.com.
