Classys, Inc., a global aesthetics manufacturer based in South Korea, announced it expects device sales worldwide to surpass 50,000 units this year, according to an August 25 press release.
This milestone reflects the company's successful expansion into new device categories, including microneedle radiofrequency (MNRF) and laser systems, beyond its traditional core portfolio of high-intensity focused ultrasound (HIFU) and monopolar radiofrequency (MRF). By offering a comprehensive aesthetic portfolio designed to address diverse customer needs and leveraging its large global installed base, Classys is strengthening the foundation for sustainable medium- to long-term growth.
Related: Aesthetics Global Report: Classy Surpasses K-Beauty With 45% Growth
The press release adds that, as of the end of June, Classys had a cumulative global installed base of more than 22,000 units for its flagship HIFU line and more than 4,000 units for its MRF line. Its MNRF and dermabrasion product lines have also each surpassed 6,000 cumulative global installations. Classys plans to leverage this established footprint to introduce next-generation platforms and create additional avenues for growth through the global rollout of Quadessy and the planned European launch of Viclara later this year.
Moving forward, Classys plans to expand device distribution in line with regional regulatory approvals and launch timelines, while introducing combination treatment protocols to existing customers to increase device utilization and revenue per customer. The company will also intensify localized marketing efforts through global medical congresses, clinical education programs, and KOL collaborations tailored to regional skin characteristics, treatment preferences, and practitioner needs.
"The continued growth in cumulative global device sales demonstrates that Classys is steadily expanding its reach among medical professionals and patients worldwide," said Yugene Choi, Head of Investor Relations at Classys. "By continuously introducing new platforms and clinical treatment protocols to our established installed base, distribution channels, and clinical networks, we aim to drive continued growth in both device and consumables sales and sustain our long-term growth in the global medical aesthetics market."
