Blonde is in high demand, and the timing couldn't be more perfect as Schwarzkopf Professional unveils its refreshed BLONDME Lightener & Developer.
Following the success of Schwarzkopf Professional's Foiled Cashmere campaign and the growing demand for healthy, dimensional blonde hair, BLONDME refined its formulas, giving stylists even greater control, performance, and confidence behind the chair.
While the previous and new formulas remain fully compatible, the new BLONDME Premium Developers were specifically formulated to pair with the new BLONDME Lighteners, allowing stylists to uncover the full benefits of the upgraded system.
“I've been especially excited about this latest evolution of the BLONDME system because it introduces innovations like Swell-Control Technology, which allows for ever greater precision and control. Working together, the BLONDME Premium Lightener 9+ and BLONDME Premium Developer give me the confidence to create clean, predictable blonde results while preserving the quality of the hair,” says Schwarzkopf Professional U.S. Hair Color Trend Ambassador Jacob Schwartz.
The relaunch comes after extensive feedback from the colorists and stylists who use BLONDME every day. Schwarzkopf Professional listened closely to its community and refined the formulas, creating a more stable blonding system that delivers cleaner lift, improved precision, and enhanced hair protection throughout the service.
- BLONDME Premium Lightener 9+ with improved neutralization and up to 9 levels of lift for a cleaner blonding canvas.
- BLONDME Clay Lightener 8, delivering up to 8 levels of controlled lift with a soft-to-solid consistency ideal for freehand techniques.
- BLONDME Developers with a creamier texture for enhanced control and optimized performance.
- Improved compatibility with BLONDME Bleach & Tone for stylists seeking efficient one-step blonding and toning services.
The new BlondMe Lighteners and Developers are now available in all pro color channels.
