More from Cheryl Whitman
Tips to Attracting and Serving Men in Your Practice
The male clientele can be tricky to reach. These tips can help you navigate how to bring more men into your practice and better understand their aesthetic needs and goals.
Mar 5th, 2021
Reach Prospective Patients by Understanding the Decision-making Process
Understanding the decision-making process of prospective patients can help you anticipate the information they need as they investigate treatments.
Jan 19th, 2021
Business Consult: Knowing Your Why
A practical guide for finding purpose for your practice and your team.
Oct 6th, 2020
Celluma Offers 13 Low-Touch Devices for Spa and Home Care
With 13 different models for home and spa use, Celluma Light Therapy has the most versatile and affordable panels, with devices for every skin care need including acne, wrinkles, and pain.
Feb 18th, 2021
Practice Management: Internal Marketing
Strategies to increase loyalty and motivate patient referrals.
Jan 26th, 2020
Practice Marketing: Growing Your Network
How to expand your professional network for new patient referrals.
Nov 7th, 2019
Practice Management: Peak Performance
How to set staff expectations, track performance, reward excellence and address problems before they become major issues.
Sep 13th, 2019
A regular review of key aspects of your business will help you retain existing patients and attract new ones.
Jun 27th, 2019
Practice Management: Blueprint for Success
An annual marketing plan is key to achieving your practice growth goals: Here’s how to create one.
Jan 18th, 2019
Practice Marketing: Virtual Events
Virtual events are a budget-friendly way to reach and interact with your target audience
Nov 12th, 2018
Hitting the Mark
How to identify and connect with your target market.
Jul 26th, 2018
Practice Management: Onboarding for New Employees
A comprehensive onboarding process will set your new hires up for success.
Apr 5th, 2018