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Cheryl Whitman
More from Cheryl Whitman
Skin Care
6 Ways to Improve Gut Health & its Effect on Aging
Gut health has a direct link to aging and age-related diseases.
Sponsored
How to Grow Your Business: From Entry-level to Advanced Aesthetic Medicine
Learn how combination therapy and innovative laser technology can help grow your practice!
Skin Care
The Most Surprising Ingredient Trends for 2023
The strong demand for science-backed skin care is fueling the discovery of some surprising ingredients that yield outstanding results.
Events
How Special Events Boost Business
A special event benefits your practice by providing an influx of revenue through new client bookings and helps increase community awareness of your practice.
Practice Management
Financing To Grow Your Practice
Internal financing and the many types of loans available are both considerations to take when securing financial resources.
Practice Management
Providing Options For Patient Financing
Cheryl Whitman, founder and CEO of Beautiful Forever, details how to help retain existing clients and make it easier for them to purchase more.
Practice Management
How to Perform a Competitive Analysis
See how you can perform a competitive analysis and analyze how your practice stacks up to your competitors.
Practice Management
Offering “Free” Services to Employees
Free services to employees come with a cost, but one that is well worth it when you take the time to create a well-thought-out policy.
Marketing
5 Creative Networking Opportunities
When building a referral network, it pays to think outside of the box.
Practice Management
Best Practices for Effective Patient Communication
Internal marketing is key to patient retention and practice growth. Here’s how to do it well.
Marketing
11 Marketing Options Beyond Social Media
Here are 11 external marketing opportunities to bring a steady flow of patients to your practice or medspa.
Treatments
Help Counter Inflammaging with Weight Loss Services
Adding weight management services supports patient satisfaction.