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Boost Patient Acquisition Through AI, Social Media, Visual Storytelling with Cutera’s Marketing Experts
Learn how digital marketing tools—from Google Ads to AI platforms like ChatGPT—are revolutionizing how practices attract and retain patients.
Featured
Sponsored
Advancements in Laser Acne Therapy for All Skin Types
Dr. Rishi Chopra shares clinical insights on using AviClear to safely manage inflammatory acne in patients with skin of color, expanding treatment options for Fitzpatrick IV–VI skin types.
Marketing
Gen Z in the Aesthetic World: Strategies for Attracting the Next Generation of Patients
The aesthetics industry is at a pivotal point, as Gen Z, ages 15-28, emerges as a significant consumer group.
Read the latest issue
May/June 2025
Top Headlines
Sponsored
Q&A: How Dermatologist Kim Nichols Integrates Hydrafacial Into Skin Protocols for GLP-1 Patients
Practice Management
Medspas Embrace Budget-Friendly Options to Attract Price-Sensitive Patients, Offering One-Stop Wellness and Skin Care Solutions
Marketing
AI is Creating a More Personalized, Efficient and Convenient Medspa Experience
Authors
Unlocking Untapped Retail Revenue Potential in your Aesthetic Practice
Latest
Companies
Editor's Eye: A Transformative 2025
As the incoming associate managing editor for MedEsthetics, I’m thrilled to begin 2025 in this new role in which I get to explore the latest trends and findings in the everchanging realm of medical aesthetics.
Sponsored
The New Era of Acne Management: Clearer Skin, Trusted Devices, Proven Results
Neo® and Era® devices — clinically proven to treat active acne, eliminate causative factors, and address the lasting effects of pigmentation and scarring.
Business
Wellness Tourism, Geriatric Consumers & More Drive Medical Spa Market Growth
The geriatric population continues to drive the medical spa market via wellness tourism, with the market expected to grow by an estimated $27 billion from this year through 2028.
Practice Management
AbbVie Company Launches Business Education for Product Providers
Allergan Aesthetics, an AbbVie company, has launched a free online business education curriculum for providers to sustain business growth and support patient loyalty.
Business
Square Rolls Out New Partnerships and Features to Enable Beauty and Wellness Sellers to Succeed
New distribution partnership and powerful integrations expand the way sellers discover and use Square.
Business
Beauty Dupes & Aspirational Beauty: How to Capture Gen Z & Millennial Spending
Notably, 33% of surveyed consumers regret overspending on beauty; this skyrockets to 52% for Gen Z and 40% for millennials.
Practice Management
Navigating Medical Aesthetics Training: Courses, Certifications & Continuing Education
Exploring medical aesthetics education, the types of programs, key educational components and factors to consider when selecting a training provider.
Business
My MedSpa Just Turned 6 Years Old: Top 6 Lessons I’ve Learned
The six most important lessons I’ve learned about running a successful and patient/client-centric medspa.
Business
10 Tips to Determine the Right Marketing Vendor for Your Practice
Everything you need to know when choosing outside marketing vendors for your aesthetic practice.
Business
Kate Dee, M.D., Exposes the Ugly Underbelly of Unregulated Medspa Mayhem
Kate Dee, M.D., Exposes the Good, the Bad and the Ugly Underworld of Unregulated Medspas
News
MedEsthetics
Reveals 2025 Editorial Themes
Are you ready for another year of medical aesthetics? Use our Media Planner to take advantage of opportunities across MedEsthetics' media universe throughout the year.
Products
Gen X is Beauty's Fastest-growing Spender: Here's How to Engage Them
"Gen X is a highly engaged beauty consumer that has grown their spend in beauty at a greater rate than any other generation."