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167 Results
Section: Business
Practice Management
Chic MD Platform Connects Solo Estheticians with Medical-grade Skin Care & Education
Helen Coquin founded Chic MD to provide solo estheticians access to medical-grade skin care products and business training.
News
Tips for Aesthetic Business Growth in 2021
Andrew Frankel, MD, facial plastic surgeon and AEDIT beauty board member, discusses what to expect in the medical aesthetic industry going into the new year.
Business
Newsmakers: Telemedicine
Digital platforms are helping aesthetic practices weather coronavirus-related shutdowns—and are likely to see increased use long after the emergency ends.
Business
What Men Want
A new survey from Allergan suggests that growth among male aesthetic patients has been hampered by a lack of education and the need for different language to describe outcomes.
Polls
7 Reasons to Educate/Recommend Patients At-Home Care Regimens [Survey Results]
96% of readers educate/recommend patients at-home care/post-care regimens as part of their treatment plans! Here are seven reasons to do the same.
News
ASDS 2022 Annual Award Recipients
ASDS announced the 2022 Annual Membership Meeting awards for the Society’s the highest honors in dermatologic surgery.
Business
The Georgia Plastic Way
Stanley Okoro, MD, fields more than 700 prospective patient inquiries each month.
Business
How to Spot Weaknesses
When evaluating your practice, ask one simple question: If this business were for sale, would I buy it?
Marketing
Gaining Paid Vs. Organic Website Traffic
See how you can navigate paid versus organic traffic to your website.
Business
Third-Party Protections
Key clauses of a HIPAA-compliant business associate agreement.
News
24% of Americans Have Undergone a Cosmetic Treatment or Procedure: RealSelf Culture Report
While 24% of the general population reported having had some form of cosmetic procedure, the percentage increases to 40% when only looking at respondents who make more than $150k annually, according to the 2023 RealSelf Culture Report.
Business
Hitting the Mark
How to identify and connect with your target market.
Marketing
Gen Z in the Aesthetic World: Strategies for Attracting the Next Generation of Patients
The aesthetics industry is at a pivotal point, as Gen Z, ages 15-28, emerges as a significant consumer group.
Marketing
Practice Marketing: Your Staff is Your Best Publicity Asset
Help your employees understand their value as practice ambassadors and watch your patient base grow.
Marketing
Practice Management: Your Staff is Your Best Publicity Asset
Help your employees understand their value as practice ambassadors and watch your patient base grow.
Legal
Legal Issues: Botox Parties
What you need to know before hosting an off-site event that includes medical aesthetic treatments.
Business
Mariposa Medspa
Personalized newsletters and carefully tracked digital marketing efforts helped Mariposa Medspa make a roaring comeback.
Marketing
Word-of-Mouth Marketing
There are several steps practices can take to encourage patient referrals.
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